Aw, apparently today is my 3 year tumblrversary
I love how most of the people posting all over Facebook about how they’re participating in Thursday night black Friday sales are the same people who have been in an uproar for the past week about how retail companies make employees work on thanksgiving. Let’s think about this one for a minute.
All too often, we talk about dogs almost entirely in terms of what happened to them in the past (or what we speculate might have happened to them). But what does the past tell potential adopters about how a dog will fit into their family? Not much!
Of course, anything that is known (not speculation) about a dog and any observed behaviors should be disclosed to adopters. Honesty is always the best policy. But we should never let a dog’s past - real or assumed - define them or get in the way of seeing who they are in the present!
Whether you’re writing bios for your website or talking to adopters, you can help dogs go home faster and set them up to succeed in their new homes by focusing on seeing the dogs as they are today. Share what you know about each dog as they are in the here and now and help them move on to their new future as a beloved family pet!
You can find marketing tips, formulas for writing bios, and much more on our website:
Two pet peeves:
1. People who see a dog (especially a pit bl) with a lot of wounds or scars and say “oh, he was used for fighting?”
2. People who see a scared or timid dog and say “oh, he was abused?”
Stop making assumptions, people.